Infographic: Facebook’s ad targeting options

Aug 2, 2018 | Facebook Advertising

A s I delve deeper into the world of Facebook Advertising, I’m increasingly amazed at the in-depth ad system the social media platform has developed.

Facebook allows for some serious user targeting. Every business that’s investing in paid advertising on the platform should be spending time on analysing these targeting options, because that’s the only way to really appreciate what a smarter Facebook ad campaign can do for your business.

The other day I came across this really useful infographic from the team at WordStream, graphically displaying ALL of Facebook’s targeting options. I’ve downloaded it and it’s now my go-to resource when I’m creating a new ad.

Please follow this link if you’d like to download a pdf copy of the infographic.

This infographic was created by WordStream. Click here for the original.

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Ruby Studio is a female-owned and operated creative web design and online marketing studio based in Hilton, KZN Midlands, South Africa, that helps small and medium-sized businesses, entrepreneurs, start-ups and independents create beautiful, clean and concise online homes.

Ruby Studio also offers a range of online marketing support services to help businesses create engaging + meaningful marketing campaigns that really add value and grow their businesses. Ruby Studio creates packages to suit each business’s requirements and offers social media, content marketing, blogging, email marketing and SEO services.

We work remotely with businesses across South Africa via virtual meet-ups over Skype, Zoom, mobile and email. We also offer a face-to-face service for local businesses in Hilton, Howick, Pietermaritzburg, Durban and the KZN Midlands.

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